Toon Poker faced a unique challenge: while successful in non-English-speaking markets, they aimed to expand their visibility in English-speaking markets, particularly in the US and Europe. Toon Poker required a comprehensive ASO strategy for English stores to drive downloads and organic visibility. Additionally, securing genuine user reviews and enhancing its online presence were essential for establishing credibility in these new markets.
Toon Poker Free Texas Online Card Game is a card game app that caters primarily to non-English-speaking audiences in Thailand and South Asia. The app offers an engaging, multilingual platform for users who enjoy the classic Texas Hold’em poker game in a mobile-friendly format.
Toon Poker faced a unique challenge: while successful in non-English-speaking markets, they aimed to expand their visibility in English-speaking markets, particularly in the US and Europe. Toon Poker required a comprehensive ASO strategy for English stores to drive downloads and organic visibility. Additionally, securing genuine user reviews and enhancing its online presence were essential for establishing credibility in these new markets.
Toon Poker saw a 25-30% growth in the number of English-language keywords for which the app ranked, significantly enhancing visibility and discoverability among English-speaking audiences. Through ASO enhancements, the app’s appeal to English-speaking users increased, contributing to organic download growth. Genuine user reviews from the app review submissions added a layer of credibility, increasing user trust and encouraging additional downloads. The outcomes of our partnership include:
Keywords for App Ranking
Organic conversion rate improved
Increase new users from organic traffic
As part of our partnership, This case study underscores the effectiveness of a tailored ASO strategy combined with strategic backlink building and press release campaigns in driving app visibility in new markets. By aligning content with the preferences of English-speaking users, Toon Poker successfully expanded its reach and engagement beyond its original audience, saying,
“The expertise and tailored approach helped us bridge the gap between our existing audience and new markets. The results were significant—our visibility and downloads grew markedly in the English app stores!”
Ecommerce
growth
Increase in organic sessions
Increase in organic contact form submissions
