• +50%

Optimizing the app’s visibility on App Store

My Team 11 faced the daunting challenge of growing its user base organically in a highly competitive fantasy sports market. With numerous applications vying for attention, they needed a robust strategy to enhance their visibility and attract new users without relying solely on paid advertising.

Appfillip - App Store Optimization Company
About My Team 11

My Team 11 is an innovative fantasy sports application that allows users to create their dream teams, engage in thrilling contests, and compete with friends and other sports enthusiasts. The platform aims to enhance the sports experience by providing users with a gamified approach to their favorite sports.

Appfillip - App Store Optimization Company

The challenge

My Team 11 faced the daunting challenge of growing its user base organically in a highly competitive fantasy sports market. With numerous applications vying for attention, they needed a robust strategy to enhance their visibility and attract new users without relying solely on paid advertising.

Services Used:
STRENGTH IN NUMBERS

Business impact

Conducted extensive keyword research to identify high-impact search terms, optimized app descriptions, and improved app visuals to enhance user appeal. Developed engaging content tailored to sports enthusiasts, focusing on relevant topics that would attract organic traffic and drive user interest. Leveraged social media platforms and influencer partnerships to create buzz and drive traffic to the app. Distributed press releases and engaged with sports media to promote the app’s unique features and offerings.

500%

Comprehensive App Store Optimization

10

Critical Keywords
Secured Top Positions 

160%

Increased Popularity

Esteemed app marketing solutions

As part of our partnership, My Team 11 has the advantage of having a dedicated Through our dedicated content marketing and SEO optimization efforts, My Team 11 achieved an impressive 500% growth in keywords for which the app ranked, significantly boosting its visibility in app store searches, saying,

“The collaboration with AppFillip was transformative. Their expertise in ASO and user acquisition strategies led to remarkable growth in our app’s visibility and user base. We couldn’t be happier with the results”

For My Team 11, we put together a robust digital strategy that includes:
  • Comprehensive App Store Optimization
  • Content Marketing and SEO
  • Growth Hacking Techniques
  • Targeted PR Campaigns

+40 %

Ecommerce 
growth

236 %

Increase in organic sessions

131 %

Increase in organic contact form submissions