App Marketing Solutions Provider
App Launch
Campaigns
From first install to chart-topping momentum — we build and run multi-channel launch campaigns that put your app in front of the right users on Day 1 and keep it there.
Every Channel. One Coordinated Launch.
We don't silo channels. Every campaign type we run is designed to compound — paid drives velocity, organic captures it, and earned media amplifies it.
Paid User Acquisition
Precision-targeted campaigns across the highest-converting mobile ad networks, managed daily to hit CPI targets and scale winning creatives fast.
ASO & Organic Growth
Full App Store Optimisation — keyword ranking, listing conversion, and ongoing iteration to turn every paid install into a ranking signal.
Influencer Campaigns
Micro and macro influencer partnerships, coordinated for launch day. We handle scouting, negotiation, briefing, and performance tracking end-to-end.
PR & Press Coverage
Targeted outreach to app media, tech press, and vertical publications. Timed to coincide with launch for maximum spike impact and credibility.
Creative Production
Video ads, UGC, static creatives, and store screenshots — built for performance, not just aesthetics. Tested at volume and refreshed before fatigue sets in.
Retargeting & Re-engagement
Custom audiences for lapsed users, non-converters, and cross-sell opportunities. Keep your acquisition investment working long after launch day.
$1.60
Average CPI achieved across all managed campaigns in 2024
4.7★
Average Day-7 App Store rating across our launch campaigns
Top 10
Category chart position achieved by 62% of Scale package launches
3.8×
Average ROAS at Day-30 across all active managed campaigns
From Brief to First Install
in 14 Days
Our structured campaign launch process means no wasted time — campaigns are live with tested creative within two weeks of kick-off.
Onboarding & Strategy Sprint
Deep-dive call to understand your app, audience, competitors, and goals. We assign your dedicated team and agree KPIs before anything is built.
ASO & Store Audit
We audit your current listing (or build it from scratch), identify keyword gaps, and optimise every metadata field before campaigns drive traffic to your page.
Creative Production & Testing
We produce 10–20 ad creatives across multiple formats and run micro-tests ($100–500) to identify winners before scaling any budget.
Campaign Build & Go-Live
Full campaign structure live across all agreed channels — audiences, bidding strategies, attribution tracking, and dashboards all configured and validated.
Daily Optimisation & Weekly Reporting
Dedicated campaign manager reviews performance daily — pausing underperformers, scaling winners, refreshing creatives, and adjusting bids. Weekly report with insights every Monday.
Every Major Channel, Managed as One
We run campaigns across all major mobile UA channels simultaneously, with budget allocation optimised weekly based on performance data.
🍎iOS Channels
Highest LTV users, premium inventory
🤖Android Channels
Highest volume, best geo reach
Test Before You Scale
We never scale unproven creative. Every campaign starts with a structured test phase to identify your best-performing audiences and ad formats before ramping budget.
Attribution-First
We install and validate your attribution stack (AppsFlyer or Adjust) before Day 1. No data gaps, no last-click guessing — every install source is tracked precisely.
Creative Always Fresh
Ad fatigue kills performance. We rotate creatives every 2–3 weeks as standard. New concepts are in production before old ones start fatiguing — zero performance cliffs.
Choose Your Launch Package
Three tiers built around your stage and budget. All packages include daily optimisation, weekly reporting, and a dedicated campaign manager. Select a package and customise with add-ons below.
Starter
Launch Boost
For indie devs and early-stage teams running their first paid campaigns.
Starting From
Custom Quote · Monthly
- ✓2 paid channels managed
- ✓Up to $10K monthly ad spend
- ✓10 ad creatives per month
- ✓ASO listing optimisation
- ✓Weekly performance report
- ✓Attribution setup (Firebase)
- —Influencer campaign
- —Press outreach
- —Dedicated account manager
Growth
Full Campaign Suite
The complete multi-channel launch engine for teams ready to scale seriously.
Starting From
Custom Quote · Monthly
- ✓Everything in Starter
- ✓4 paid channels managed
- ✓Up to $50K monthly ad spend
- ✓20 ad creatives per month (incl. video)
- ✓10 micro-influencers managed
- ✓Press outreach (25+ journalists)
- ✓Attribution setup (AppsFlyer)
- ✓Bi-weekly strategy calls
- ✓Dedicated account manager
Scale
Market Domination
For funded studios and publishers targeting Top 10 chart positions from Day 1.
Starting From
Custom Quote · Monthly
- ✓Everything in Growth
- ✓All channels managed (6+)
- ✓Unlimited monthly ad spend
- ✓30+ creatives per month (UGC + video)
- ✓30 influencers managed
- ✓Press guarantee (5 articles)
- ✓ASO across 3 markets
- ✓Weekly strategy calls
- ✓Senior account director
Customise Your Campaign
Select any add-ons to include in your quote request.
TikTok UGC Pack
5 authentic creator-produced videos optimised for TikTok and Instagram Reels feed placement.
Add to quote
Apple Search Ads Advanced
Full Exact, Broad, Competitor and Category campaign structure with custom bid strategy.
Add to quote
ASO Localisation (3 Markets)
Full keyword, metadata and screenshot localisation for 3 additional language markets.
Add to quote
Retargeting Setup
Custom audience retargeting across Meta and Google — visitors, non-converters, and churned users.
Add to quote
Macro Influencer Campaign
Managed partnership with 1–3 macro creators (100K+ followers) for major launch awareness spike.
Add to quote
Extra Creative Refresh
10 additional ad creatives per month to stay ahead of fatigue across all active campaigns.
Add to quote
Request Your Campaign Proposal
Share your app details and we'll send a personalised campaign proposal with pricing within 24 hours.
Campaign Quote Request
We respond to every request within 24 hours — no obligation, no spam.
We review every request personally and reply within 24 hours with a tailored proposal.
Thank You — We've Got Your Request!
Your quote request has been sent to our team at info@appfillip.com.
We'll review your app and campaign goals carefully, then send a personalised proposal with pricing to your inbox within 24 hours.
Want to speak with someone sooner? Book a free 30-minute strategy call — we'd love to discuss your launch.
Common Questions
AppFillip · Marketing Solutions
Ready to Launch
Your Campaign?
Talk to a campaign strategist — free, no obligation. We'll audit your current setup and show you exactly where your CPI can improve.
✦ Talk to a Strategist