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Attribution

Attribution is the science of attributing an individual to its origin.

Attribution is the science of attributing an individual to its origin. This Method aims to assess the efficacy of each one of the channel used during a marketing effort.

Attribution Problems are While There Are Many attribution versions, the most widely used is that the Often associated with monitoring issues, and two issues of conversion reduplication.

Click and Last-click version, where the conversion is credited to the consumer’s final

But this version is rather unreliable. Specialized attribution tools like Converter, Neustar or Visual IQ may also be utilized. Google has just announced the launching of its tool, Google Attribution.

 

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