English
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App Marketing Research
Market research is “the function that links the consumers, customers, and public to the marketer through information — information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process.
AppFillip offers various research services in
Mobile App Market Research Services, which help in making our clients, understand the attitudes and behaviors of the buyers. Keywords Research gathering information about app store ranking with popular keywords. It investigates the why and how of decision-making procedures of the buyers.
Keeping tabs on your competition is a great strategy for growing your business. AppFillip plans your own strategies so that you keep your customers and win customers away from competitors.
- What does the app have that yours doesn’t?
- How can it be improved upon?
- Who is the app’s audience?
- What kind of reviews has it received?
- How are they marketing the app? Does it have decent screenshots and icons, or does it look cheap?
You need to know them. Who are you selling to? Business users? Kids that like games? Adults, that enjoy games? It’s important that you know, or your app will more than likely fail. AppFillip helps to find out your real customers AppFillip will help to know demographics & individual information such as:
- Age, Gender, Location
- Income, Ethnicity, Marital status
- Hobbies, Lifestyle, Behaviors
This information will help you to determine what kind of person is likely to download your app and why.