2.5X Growth in Installs Across India, Thailand & UAE
Exness Go partnered with AppFillip® to scale its mobile app growth across India, Thailand, and UAE on both iOS and Google Play.
Our team implemented a full-funnel growth strategy combining App Store Optimization (ASO) and performance marketing campaigns to improve visibility, increase installs, and drive high-quality user acquisition.
Through a data-driven approach, we helped Exness Go strengthen its presence in the competitive trading and fintech app category across multiple markets.
About EXNESS GO
Exness Go is a mobile trading app that provides users access to financial markets including forex, commodities, and other trading instruments through a fast and user-friendly interface.
Designed for traders across global markets, the app focuses on simplicity, performance, and accessibility.
To expand its user base and improve app growth across key regions, Exness Go partnered with AppFillip® to optimize its App Store presence and scale user acquisition through performance marketing.
The challenge
The trading app market across India, Thailand, and UAE is highly competitive, with both global and regional players competing for visibility and user acquisition.
Exness Go faced challenges in:
• Improving visibility across App Store and Google Play
• Ranking for high-intent trading keywords
• Scaling installs across multiple countries
• Optimizing performance marketing campaigns for better ROI
The goal was to build a strategy that could increase installs, improve rankings, and drive efficient user acquisition across multiple markets.
Services Used:
- ASO, ASA, Paid Ads
STRENGTH IN NUMBERS
Business impact
By combining ASO and performance marketing, AppFillip® helped Exness Go improve app visibility and scale installs across multiple global markets.
The strategy focused on improving keyword rankings while driving high-quality installs through targeted acquisition campaigns.
Increase in app installs
Growth in App Store & Play Store impressions
Reduction in cost per install (CPI)
Data-Driven App Growth Strategy
To scale Exness Go’s growth across India, Thailand, and UAE, the AppFillip® team implemented a full-funnel strategy combining organic optimization and performance marketing.
Our approach focused on improving visibility while driving high-quality user acquisition across multiple regions.
Target Markets
🇮🇳 India
🇹🇭 Thailand
🇦🇪 United Arab Emirates (UAE)
- App Store Optimization (ASO)
- Performance Marketing Campaigns
- Market-Level Targeting
- Conversion Rate Optimization
