Keto Diet Recipes & Meal Plans

AppFillip - Case Study Page

Keto Diet Recipes & Meal Plans

CLIENT

Keto Diet Recipes

SERVICES

App Store Optimization and User Acquisition, (US)

CATEGORY

Food & Drink

PLATFORM

iOS

Challenge

Keto Diet Recipes & Meal Plans is well known for being a low carb and easy fat burning diet where the body produces ketones in the liver to be used as energy. The challenge lied in increasing their organic presence and scale up their user acquisition via inorganic means in such a competitive segment

Results

570% increase in keywords growth
More than 45% increase in organic conversion rates
54% decrease in CPI