Important Tips to Increase Your App Business With App Marketing

Are you planning to set up your own business? If yes then start your app business today. Develop your own app with creative ideas that also convey interest to uses. Make it sure that your app is most unique one and presentation of the app should be great. This helps in getting the popularity of the app and ultimately leads to gain benefit in the app business.

What is App Business?

App business is a business of apps, where you build a great app with a unique idea. If you successfully create a great app then launch it in a market to get a good response from app users. You can publish your app on iTunes and Google play store according to your app OS version. You can also publish your app on other alternative app stores with popular publishers. Some of them like Amazon app store, Samsung galaxy apps etc.

Once your app gets lots of installs and popularity, then your income source will be started and its increase continues with the popularity of your app. So just making the app is not enough for app business, the whole scenario is about the popularity of the app to gain more and more targeted audience.

How to increase your small app business?

It’s such an instant question which point out in each business that how to increase that, well here in app business the key factor to increases app business is App Marketing. App business and app marketing are parallel to each other. Let’s hear you can read most important ways and tips to improve app business with app marketing and other ways.

#Increase your App Popularity (App Marketing):

Marketing is such a main factor to Achieve Target Successfully for which we create a product. Same as App Marketing is very important to get your App on top in App Store. Here in this blog, I would like to introduce some important steps IOS app marketing which is very helpful to get on Top in App Store.

  1. Create Buzz: Create a buzz in targeted media and social sites about an app. It’s necessary to inform users about app features and it’s working. Viral a story in targeted media to make them crazy and excited to install your app. if you viral a story about your app before few months of launching date, then its really provide you a great marketing result.
  2. Impact Positive Effect With Rating & Reviews: Be sure that your app is working fine and completed with its all features. Because its impact like as a positive effect on a user so they will refer your app to their circle, which is important to generate leads by getting positive feedback, rating reviews etc. To get in touch with users, it is necessary to give a reply to the app reviews. This leads to good bonding with users.
  3. CPI (Cost Per Install): CPI is a service to your app which is very important to improve installs of your app. For this service, you just need to pay for per install and you can get a good result to increases your app installs. that is also helpful to improve your rating and reviews.
  4. Social Media Marketing: You may get attached to your social handles. You must get an appropriate and a decent name for your application on Facebook and Twitter. Keep an open on new social sites to future proof you from changes in the social paradigm. People would soon use it usefully to utilize that effectively for mobile app promotion.

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  1. PR (Press Release) and Articles: Write articles in targeted media which is related to your app. put a news about your app through a press release. Press release writing and distribution service for app marketing helps your app get instant and valuable attention.
  2. Landing Page And App Sites: Landing page is just like a single page website which is also called as App Site. I must recommend that put all information on the landing page which is available regarding your app (like app download link to the app store and play store, Screenshots, video, positive effects etc.). For downloading and installing an app it’s very helpful to attract media. The designing of the Landing page (App Site) must be attractive with all social links of an app within it.

#Get your app in higher ranking at app store using ASO :

(ASO) is a process to give a maximum exposure to a particular app in the app stores. ASO will optimize your app in an app store and play store. It’s providing first chance to interact with a user with app optimization. We know it very well that there are thousands of mobile apps which are available for different categories. In this competition, it is very difficult to get the maximum visibility for your app in the app store, for that ASO is a process which helps your app to get easily discovered by the user from an app store.


To increase the popularity of your app, your app needs to stay continue on higher rank in App Store, and app store optimization must be necessary to increase the higher ranking of your app keywords. ASO will optimize your app in an app store and play store. its provide first chance to interact with a user with app optimization. ASO has following key factors to optimize your app ranking.

  1. App Title: The name of your app is App title. This must be always relevant to the app work category, the title length is fixed in limits for iOS App (30 characters in App Store) and Android App (50 characters in Play Store).
  2. App Icon: For best optimization of your app, always select neat and clean simple logo image without text. App icon should be relevant to your app.
  3. Keywords: Keywords are those words which are mostly searched by users in a search engine. Keywords are the good way to get high traffic on your app. If keywords are also relevant to your app then it makes so easy to optimize your app
  4. Screenshots: Screenshots of your app will show all information about your app in an image. Use minimum 5 screenshots of your apps different stages to get better results of your app optimization.
  1. Description:  The description about your app should be clear and presentable to attract app users in a first reading. In a description of your app, explain detail to all key factor of your app.
  2. Video: Make a short video around 30 seconds to 1 Minute, which it must be enough to explain the working of your app. It’s so simple and effective way to invite users to your app installation

#Present your app at top app submission websites:

  • Submit your app on top websites is such a great way for any app to get popularity in very short time. These sites present your app with its app attractive and key factors details.

  • With App Review Submission sites your app get popularity in a very little time period. It is because these sites describe everything about your app with a positive presentation. It’s more effective if you use more popular websites to submit your app because these sites have lots of users and these users increase and changes in every hour.
  • It’s such a good platform to interact with app users directly. If your app submission is on top websites then its show every day to app users. So you can get lots of installs and good positive reviews also.

#Give a good response to your app reviews :

If your app user is given time to write out a review about your app which no matter how long, then you should need to take the time to answer back to them. A good response to your app users reviews will motivate them to review continuously on your new apps. So many companies make the mistake of simply leaving an automated message to their all customer. This leaves a bad impression about your app and an ultimately ranking score of the app drop significantly.

Let your customer know that you are trying to resolve the problem to solve out their issues. If they are not satisfy, Make sure to apologize for your comment. Offer some way to make the experience better for them. If your customer is satisfied, thank them for their patronage and find some way to repay them for their kindness. After all, they are putting in the effort to help you succeed.

#Conclusion:

This blog is writing for you to increase your own app business and get more benefit in your app market. Build your own app business with the help of all above features and increase your app popularity.